The founder of Subsocial came to us with a request to increase brand awareness and improve SEO through frequent media mentions. To achieve results quickly, we decided to tie the company's new product announcement to the agenda.
In their portfolio, Subsocial had a ready-made case. Users of their new product Sub ID can donate to important global charitable causes in various cryptocurrencies from the Polkadot and Kusama communities. Reaching Tier 1 media helped the project raise awareness of its product