EVAA Protocol
the first and leading DeFi protocol on TON
PR goal
EVAA came to us with clear goals: to reinforce visibility and trust during their $2.5M fundraising round, support their upcoming TGE with consistent media coverage, strengthen brand credibility in the competitive DeFi space, and reach a broader audience through high-quality, targeted publications. We're now sharing the results of our first 3 months of collaboration, during which EVAA has emerged as a leading voice in the DeFi ecosystem. We continue working together to grow EVAA’s global presence and influence in the decentralized finance space.
Results
- Secured 50+ media placements in Tier 1 outlets, including Cointelegraph, The Block, Forbes, Benzinga, BeInCrypto, The Defiant, and Crypto.news.
- Achieved a combined Unique Visitors per Month (UVM) exceeding 200 million, significantly amplifying EVAA’s visibility across the crypto and financial sectors.
- Generated 140,000+ unique views on published articles.
- Estimated Articles Value Equivalent (AVE) exceeds $350,000, based on outlet tier, placement type, and current market advertising rates.
- Provided full media support for EVAA’s $2.5M fundraising round, resulting in hundreds of global syndications in multiple languages.
- Helped a C-level executive from EVAA become a Forbes contributor, boosting the company’s reputation as a DeFi thought leader.
- Launched a content strategy that improved search visibility and brought steady traffic from media coverage and backlinks.
