TechWaves
global PR agency
PR goal
Increase brand awareness in the UK and the EU markets, highlighting the platform's benefits and unique selling proposition to its target audience. We published articles in the UK media that received more than 100k views in a month
Results
- We published articles in the UK media that received more than 100k views in a month.
- Increased website traffic: 633 users visited the company's website thanks to published articles.
- All stories were SEO-optimised to ensure that they appeared when the target audience searched for a similar request. They are also available on Google News.
- We received two speaking opportunities at industry events for the CEO in a month.
Second, we increased the brand’s awareness on Instagram by showing their case studies. And we created these reels that helped to achieve this goal.